Lifetime Achievement Award won by Valerie Shulman, Secretary General at ETRA
Dr. Valerie Shulman – the Secretary General at the European Tyre Recycling Association (ETRA) given a Lifetime Achievement Award in the inaugural Recircle Awards. Tyre & Rubber Recycling magazine involved in organization of Recircle Awards writes that Dr. Shulman has been involved in tire recycling for somewhat longer than she has held her role at ETRA, and in her lifetime in the sector Dr. Shulman has campaigned to raise awareness of tire recycling with governments across Europe, and of course with the European Commission. Dr Shulman, literally, wrote the book on tire recycling, coining many of the phrases and terminology in common use today. A larger-than-life character, Dr. Shulman is passionate about recycling like no other individual. This passion can be seen in her involvement in the ETRA conferences and seminars each year. An impressive lady who knows where she wants to see the industry develop.