Genan emphasizes that in a world prioritizing sustainability, the infrastructure we build must not only meet today's needs but also contribute to a greener future.

GENAN ROAD+ PREMIXED is an innovative elastomer modifier for bitumen and asphalt that integrates high-quality rubber powder from recycled tires. This product enhances road durability while reducing waste and CO2 emissions, representing a responsible approach to infrastructure development. With its focus on circular economy solutions, GENAN ROAD+ PREMIXED is helping reshape road construction.

Developed through cutting-edge research, the product combines Genan’s rubber powder with Vestenamer® from Evonik to create a homogenous elastomer modifier that simplifies construction and boosts efficiency. Its versatility allows it to perform well in both wet and dry processes, offering contractors flexibility in changing conditions. Tests show that just 10% of GENAN ROAD+ PREMIXED can match or exceed the performance of traditional SBS modifiers, leading to roads that resist rutting and deformation, ensuring longer lifespans and less maintenance.

By recycling tires into asphalt, GENAN ROAD+ PREMIXED tackles the growing challenge of tire disposal. As the world’s largest tire recycler, Genan helps prevent millions of discarded tires from ending up in landfills, reducing CO2 emissions by up to 280,000 tons annually.

“Our goal at Genan is to reduce the environmental impact of road construction while improving road quality,” says Thomas Ballegaard, CCO at Genan. As the industry advances, solutions like GENAN ROAD+ PREMIXED will be critical for shaping a sustainable future, supporting circular economy practices that benefit the planet and future generations.

To learn more about the topic, proceed to Genan's website.