On December 14, an online magazine Fleet Point reported that Michelin is going incorporate Radio Frequency Identification (RFID) chips into all its car tires by 2023.

According to the magazine, the manufacturer believes RFID technology is a cost-effective way of tracking tires from cradle to grave and a significant contributor to predictive maintenance services. In addition, such a system will enhance driver safety by allowing Advanced Driver Assistance Systems such as ESP to fine tune responses according to specific tire characteristics.

At the end of a tire’s life, the technology could be used to improve recycling rates, allow proof of recycling and help improve the efficiency of energy recovery programs, the article says. Michelin is working with car manufacturers to develop algorithms that could pave the way for several new advances as cars become more connected. Dealers and workshops will also benefit as exact tire identification and data will be easily accessible, reducing fitting errors and helping with stock control.

Michael Ewert, Vice President of Global Sales for Original Equipment at Michelin, said: “Since RFID technology ensures this exact tire identification, it is conceivable in the future that drivers will see a tire status display next to their fuel gauge.

“RFID in tires makes many new business models possible and can also further increase safety when driving. We are convinced it represents a significant step forward in the tire industry.”

Up to 15 million chips a year will be encased in rubber at Michelin’s Homburg plant in Germany before they are installed in new tires on site or shipped to other Michelin factories in Europe, China, Thailand and Brazil.

Article by Fleet Point.