The Tire and Rubber Association of Canada (TRAC) had recently announced that the nominations for its 2024 Industry Leadership Awards are now open.

The nominations are open until April 26, 2024, in four categories: Leader of the Year, Young Leader, Lifetime Achievement, and Sustainability. Anyone can nominate a deserving individual or organization. Corporate nominees must have a physical presence, e.g., office or facility, in Canada. Nominated individuals can be domiciled anywhere. Self-nominations are only accepted for corporate nominees in the Sustainability category.

The awards ceremony will take place in conjunction with TRAC’s Annual General Meeting of Members on June 6, 2024.

TRAC’s Industry Leadership Awards recognize outstanding individuals and companies for their dedication and commitment to excellence in the tire and rubber industry, including end-of-life tire management businesses and other businesses focused on sustainability. The awards are designed to celebrate industry achievements and give individuals and organizations a platform to highlight their contribution to the industry, increase their professional profiles, and stand out from the competition.

Click here to nominate individuals and companies who contributed to advancement of the tire and rubber industry.

Award Categories’ details:

Leader of the Year:

This award honours an individual who is widely recognized as one who has made important contributions to their business, community, and the tire and rubber industry at large. S/he will currently own or manage a successful and innovative business in the tire and rubber sectors, including end-of-life tire management businesses and other businesses focused on sustainability in the industry. In addition, they contribute their time and resources to community and/or organizations dedicated to creating positive social impact. Self-nominations are not accepted.

Young Leader:

This award is intended to showcase inspirational and dedicated young (under 40) leaders who demonstrate industry leadership in management, innovation, technology and/or sustainability within their organization or community. Self-nominations are not accepted.

Lifetime Achievement:

This award is aimed at individuals with illustrious, long-term track records of successfully contributing to their business and industry and who have made outstanding achievements and contributed enduring legacies to the tire and rubber industry and to the community at large. They are widely recognized by their peers as industry leaders, builders, and supporters. Self-nominations are not accepted.


This award is intended for individuals or organizations who have positively contributed to the sustainability efforts of the tire and rubber industry in an environmental, social, or economic manner, including end-of-life tire management businesses, and other businesses focused on sustainability in the industry. Self-nominations are accepted for companies only.

For additional information please contact Michal Majernik, Manager of Communications, at

About TRAC

The Tire and Rubber Association of Canada is the national trade association representing tire makers, rubber products manufacturers and importers as well as rubber recyclers and suppliers of goods and services related to the industry. TRAC helps shape public policy that supports tire and rubber industry innovation, performance, safety, and sustainability including end-of-life tire management.