Deutsche Messe, Hanover, Germany – March 4-6, 2025

The tire industry's premier event, Tire Technology Expo 2025, is set to return to Hanover, Germany, delivering an unmissable showcase of cutting-edge technologies, expert knowledge, and unrivaled networking opportunities. With over 240 exhibitors, a world-class conference hosting over 150 speakers, exclusive short courses, and the prestigious Tire Technology International Awards for Innovation and Excellence, this year’s event promises to be the ultimate meeting point for professionals across the global tire manufacturing and design supply chain.

photo

Exhibition highlights

The expo floor will feature key materials chemicals from companies like LG Chem, Hyosung Advanced Materials and Arlanxeo, as well as equipment technology products from Siemens, Rockwell Automation, VMI Group, Movexx International, Troester, Karl Eugen Fisher and Safe Run. Exhibitors will present groundbreaking technologies and materials, providing attendees with exclusive access into the future of the industry. Register for your free expo pass.

photo

Conference: A platform for pioneering knowledge

The Tire Technology Expo Conference will deliver insights into the most pressing challenges and innovative solutions shaping the tire industry. Some key presentations include:

  • Prof. Anke Blume of University of Twente, talking about 'Re-thinking' sulfur curing’ part 1. Followed by her colleague Dr Fabian Grunert for part 2.
  • Dr Cornelia Schmaunz-Hirsch, of Continental and Dr Mustafa Yasin Sen, of Kordsa, co-presenting their joint project Cokoon: an open-source, resorcinol-formaldehyde-free bonding system for textile reinforcements.
  • Dr. Sebastien Hollinger of Michelin, presenting on the use of recycled steel reinforcement in tire cords.
  • Ryota Tamada of Sumitomo Rubber Industries, sharing advancements in tire aerodynamics and noise prediction through simulation.
  • Jongchan Kim of Nexen Tire, unveiling the application of AI in virtual tire development and performance prediction.
  • Prof. Dirk Engel, of HAW Hamburg, discussing methods for analyzing self-excited vibrations through simulation and testing.

View the full program here.

Short Courses: Learn from the best

The event’s technical short courses, led by globally renowned tutors, provide invaluable professional development opportunities. Courses include:

  • University of Akron 55th Tire Mechanics Short Course – Exploring advanced tire mechanics and performance – Learn more
  • Tire Modeling and Its Application in Tire and Vehicle Development – Focused on cutting-edge simulation techniques - Learn more
  • Tire Reinforcement Materials, Applications, and Fatigue Testing – Addressing material innovations and testing methodologies – Learn more

Celebrating excellence: Tire Technology International Awards

Recognizing groundbreaking achievements across the industry, the Tire Technology International Awards for Innovation and Excellence will honor advancements in areas such as tire manufacturing innovation, environmental impact, and product design. These prestigious awards celebrate the contributions of companies and individuals driving progress in the tire sector. Read more.

Why attend?

“Tire Technology Expo is the ultimate platform for innovation, learning, and collaboration in the tire industry,” said Colin Scott, Event Director for Tire Technology Expo. “With its comprehensive exhibition, world-class conference, and specialized short courses, it is the industry hub where all the most influential companies and individuals gather to present their latest advancements and develop new and existing business relationships.”

Join Deutsche Messe in Hannover to explore the future of tire technology! For more information, detailed agenda and registration, please visit Tire Technology Expo 2025.