
Sport meets sustainability: Italian graduate uses scrap tire rubber for his skateboards brand
An Italian product designer Paolo Gentile has embraced the not-so-common application for recycled scrap tires recently. He decided to create skateboards that contain rubber obtained from waste tires. Gentile, who is a recent graduate of Milan-based Nuova Accademia di Belle Arti, branded his sustainable skateboard business ‘Frammento’.