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Ecopneus – Italian end-of-life tire (ELT) management organization – plans to raise tire dealer collections by up to 20%. This is in reaction to a message sent to Italy's EPR agencies by the Directorate General for the Circular Economy. The increase is in accordance with a directive that took effect on December 11, 2020. "The objective is to stem the critical situation, on which we will immediately contribute our active contribution," said Federico Dossena, Ecopneus General Manager. "However, it is vital to get to work on tracking and controls in order to provide structural answers."

Ecopneus – an Italian end-of-life tire management authority – reports that the series of meetings will be held from May to October 2021 involvin Ecopneus itself, UISP with the collaboration of Fieracavalli together with important Italian universities to talk about the realities of excellence in the world of sustainable equitation thanks also to recycled rubber. Scientific research, sport, animal welfare and circular economy was presented online at Cavalli On Live, the online format dedicated to the well-being of horses and riders that will start on May 24, 2021 organized by Ecopneus and UISP - “Unione Italiana Sport Per tutti” in collaboration with Fieracavalli to illustrate the potential of recycled rubber in end-of-life tires for horse riding.

Ecopneus – Italy’s end-of-life tire management authority responsible for tire collection and recycling – reports that the use of crumb rubber modified asphalt is growing in the country. In 2020, Italy used 63% more end-of-life tires to pave its roads. Speaking about benefits of rubberized asphalt, Ecopneus says it resists potholes, lasts 3 times longer than traditional asphalt, reduces noise and maintenance costs and helps utilize valuable commodity – tire-derived crumb rubber – that otherwise would often end up in landfills.

A number of tests and scientific research in Italy have shown that rubber obtained via tire recycling presents a more comfortable horse-riding experience and offers sustainably improved equestrian arena management. In addition, recycled rubber is more cost-efficient, can protect the horse’s joints and result in less dust in the air compared to conventional flooring with sand, according to the tests.

Ecopneus – the Italian end-of-life tire management authority – reports that the new Bicocca Stadium received a completely renovated sports center this summer, a century after it was opened. Bicocca’s sports field received an athletics track equipped with speed sensors, stands and changing rooms completely renovated and managed by CUS Milano. These are the redevelopment projects completed by the University as part of the project designed to promote university sport and the use of the facility by all residents. The plan also includes opening of a Center for Sports Medicine and a Center for Aggregation, Culture and Leisure.

The Department of Veterinary Studies of the University of Perugia in association with the Italian Ecopneus and Unione Italiani Sport Per Tutti (UISP) conducted a research in which they found that horse-riding surface that contains recycled rubber can serve as outstanding an material if one wants to train and relax using it.

Episode 20 of the Tyre Recycling Podcast features Giovanni Corbetta, CEO of Italian end-of-life tire management organization Ecopneus. In the new episode, Ewan Scott and Giovanni Corbetta discuss the state of rubberised asphalt from end-of-life tyres in Italy. In this podcast with Ecopneus CEO Giovanni Corbetta, one can learn how Italy has certified the use of rubberised asphalt and how it is expecting a considerable increase in use, taking tyre recycling closer to that elusive circular economy.

Ecopneus – Italian end-of-life tire management authority – reports about opening the latest generation synthetic turf field with recycled rubber in Caserta. According to Ecopneus, the initiative became possible thanks to the "Protocol against the abandonment of discarded tires" in Italy.</p><p>The children and youngsters of the Vanvitelli district will be able to play and dream big, because in their neighborhood today two new football fields and five-a-side football pitches have been constructed.

Italian waste tire management authority Ecopneus launched development of a new matting merchandise that contains recycled tire rubber; the development was created in association with the country’s military service, CEMIVET, that supports equine units. However, the product can also be used outside military applications. The company´s general manager stressed that the new product is in line with the principles of sustainability and circular business model.